Return on investment for particular business trips is elusive. Amadeus is hoping to address that with new integration between its cytric booking tool and Salesforce. Amadeus expects cytric to be available on the Salesforce AppExchange by early fourth quarter, meaning clients can install its booking capabilities into the Salesforce mobile app. The integration will attach Salesforce CRM’s “opportunities” and “activities”…
Before starting The Company Dime with David Jonas in 2014, journalist Jay Campbell a decade earlier created travel business newsletter The Beat. In 2006, Jay co-founded Travel Procurement magazine and in 2010 helped integrate them with Business Travel News. He served as BTN's editorial director until 2013. Jay made his travel industry media debut in 1993 at the Air Travel Journal of Boston while earning his undergraduate degree in journalism at Boston University. He would be happy to connect on LinkedIn. He's here at CorporateTravel.social on Mastodon.