Author: Chris Kroeger

Chris Kroeger worked for 25 years in the travel technology space, holding several global sales and marketing roles at Sabre, including in his last four years as chief marketing officer for Sabre Travel Network. Kroeger is now a lecturer at his alma mater, teaching brand and product management in the McCombs Masters of Science in Marketing program at the University of Texas in Austin. He also serves on the board of directors for the Rutledge Cancer Foundation and is chair of the board for Healthy Futures of Texas. Connect with Chris on LinkedIn.
Op Ed: Chris Kroeger On The NDC-TV Analogy
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Op Ed: Chris Kroeger On The NDC-TV Analogy

The comparison of new connectivity methods for airline distribution to home entertainment has been around for some time. Airline distribution consultant Cory Garner described it in the opening minutes of this podcast published in May by Travel Weekly. After Mike Fitzgerald from United Airlines used it this month to illustrate NDC at the start of…

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