The Struggle To Improve Hotel Shopping In Online Booking Tools

By | October 16, 2015

Industry opinion on what it's like to shop for hotels in corporate booking tools falls somewhere between cumbersome and atrocious. Inexperienced travelers or those with few preferences might call it good enough. Travel managers don't. They want improvements, and some have given up on providers delivering them.

Not so fast, say developers including Amadeus, Deem, Egencia and nuTravel. They're working on it. Meanwhile, Concur is focused on supporting off-channel bookings and improving the mobile experience.

A big part of what these providers are trying to do better is surface the most relevant options. Adding thousands of . . .

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Author: Jay Campbell

Jay Campbell in 2004 created travel business newsletter The Beat, in 2006 co-founded Travel Procurement magazine and in 2010 integrated them into Northstar Travel Media's BTN Group. He served as editorial director until 2013. Jay made his travel industry media debut in 1993 at the Air Travel Journal of Boston while earning his undergraduate degree in journalism at Boston University.