Lodging 2017: Buyers May Be ‘More Aggressive’
When Bjorn Hanson last year published his preliminary outlook for 2016 corporate negotiated hotel rates, the New York University professor predicted buyers might suffer their biggest increases in years. It didn’t happen. The aggressive prognostication followed several years in which hotels outperformed expectations on rates. Entering 2016, Hanson said last month, “There was a sense…