[CLARIFICATIONS, May 18: Adding details for this article, a spokesperson indicated that Coupa already “prescribes” travel sourcing opportunities. What’s yet to come is the automatic creation of sourcing events: "Today, our Travel Insights will recommend sourcing opportunities with a supplier. What the team is envisioning for the future is where silos are removed between the data and insights and the sourcing solution, and a sourcing event is automatically created and suppliers are immediately engaged,” the official wrote. Also, the area of “heavy investment” referenced below by Devon Tivona is called Spend Coach. The article originally used . . .
Before starting The Company Dime with David Jonas in 2014, journalist Jay Campbell a decade earlier created travel business newsletter The Beat. In 2006, Jay co-founded Travel Procurement magazine and in 2010 helped integrate them with Business Travel News. He served as BTN's editorial director until 2013. Jay made his travel industry media debut in 1993 at the Air Travel Journal of Boston while earning his undergraduate degree in journalism at Boston University. He would be happy to connect on LinkedIn.