We cannot overstate the internet's impact on business services like travel management, or can we? According to London Business School research, most industry sectors "have been surprisingly stable" over the past 25 years. Professor Julian Birkinshaw describes how incumbent firms should respond to disruption, and the benefits and risks of different approaches.
The prevailing narrative in business today is one of ever faster change and creative destruction: Tech companies are taking over, the number of unicorns (startups worth $1 billion) keeps growing, the average tenure of old economy companies on the S . . .