By Kyle Jensen, a senior lecturer and associate dean at the Yale School of Management, Tom Byers, a professor and chair in entrepreneurship at Stanford University’s School of Engineering, Laura Dunham, an associate dean of the Schulze School of Entrepreneurship and chair of the entrepreneurship department at the University of St. Thomas Opus College of Business, and Jon Fjeld, professor of strategy and philosophy and director of Duke University’s Innovation and Entrepreneurship Initiative.

In the startup world, the norms of entrepreneurship encourage founders to be hustlers and evangelists for their companies. Legendary founders . . .

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