Flying mostly under the radar, the business travel app from ETA Inc. keeps adding nifty features. The latest include a Slack app and, soon, attribute-based air and hotel shopping and a "ride versus rent" car calculator. The company's goal is to become the lowest-cost indirect channel for suppliers to the unmanaged business travel market.
The company takes full advantage of many things that new forms of connectivity offer. For instance, its forthcoming attribute-based shopping pulls product and service data from NDC-compliant XML connections to produce dynamic bundles . . .