[UPDATE, March 7, 2018: ETA Inc. has added support for travel coordinators, car bookings, multi-stop air trips and calendar integration. The app also now offers a value-versus-comfort view that takes into account seat products and on-time performance. After running a limited promotion with United Airlines, ETA is exploring more partnerships with travel supplier small business programs, said ETA co-founder and CEO Choon Hong Peck. The company still is noodling on revenue models, but is leaning toward a per-trip fee.]

It's hard not to gush over the new business travel . . .

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