Corporate travel and expense management administrators sometimes feel uneasy when suppliers contact company employees directly. Managers get really annoyed when employees receive confusing or misleading information about products or services their companies haven't bought.

Expensify, which has targeted the end user since its inception, inflamed these sensitivities among its clients. Company officials said it was trying to proactively ease corporate card enrollment for individuals (for when and if their companies eventually signed up). It proved to be a step too far. The company's community board blew up . . .

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