GBTA Convention Highlights Push For ‘Omni-Channel’ Airline Distribution

San Diego - Participants at last week's Global Business Travel Association convention showed a stronger spirit of collaboration on alternative airline distribution than in years past. Notwithstanding mixed takes on the specifics, attendees and speakers reinforced the theme that corporate customers need the same sets of product and service options regardless of where they shop.

New and updated distribution channels are in varying stages of readiness. One of the supporting tools, Concur TripLink, itself is variably available. It's live for a few suppliers, coming for several more and . . .

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Author: David Jonas

David Jonas in 2006 co-founded business media firm ProMedia.travel after ten years as a journalist with Business Travel News. David rejoined BTN in 2010 as executive editor when its parent company acquired ProMedia, and in 2014 co-created The Company Dime. David has a bachelor's degree in communications from Cornell University.

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