IBM isn't interested in building a booking engine, but its researchers are working to help business travelers with the post-booking trip experience. The tech giant is offering travel and transportation clients opportunities to white label its conversational interface platform. This can power, for example, virtual assistants to help travelers get out of long airport lines.

Nearly 1,000 IBM travelers are using an internal version allowing them to query itineraries and destination info. They also use a separate chatbot — co-developed by procurement, IT and HR — for info about policies and procedures. It's embedded . . .

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