As Airline Distribution Evolves, Where Does That Leave Sabre’s System For Corporate Contracting?

The preeminent mechanism for crunching data on corporate deals may be getting long in the tooth. Airlines weren't totally comfortable when the independent company that built it sold to Sabre about eight years ago. As demonstrated by court testimony last month, at least some airlines remain loathe to have Sabre own important components of their corporate travel offerings.

Industry veterans may remember that back in 2012, when Sabre announced plans to buy Prism, American Airlines considered complaining to the U.S. Department of Justice. 

Nowadays, with the emergence of . . .

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Author: David Jonas

David Jonas in 2006 co-founded business media firm after ten years as a journalist with Business Travel News. David rejoined BTN in 2010 as executive editor when its parent company acquired ProMedia, and in 2014 co-created The Company Dime. David has a bachelor's degree in communications from Cornell University.


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Holly Hegeman Recent comment authors
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Sabre hasn’t done a thing to update the program since they bought it. Prism is a dead issue. ARC needs to jump into the gap. They’ve been threatening to do so. They should go ahead and do it.