Scott Gillespie Creates Patent-Pending Trip Justification Tool For New Era Of Business Travel Demand Management

Should you Zoom or should you go? 

Veteran travel industry advisor Scott Gillespie developed a simple tool to help decide. There are others, and he expects more.

There's pent-up demand for in-person connections, but Covid brought new obstacles to whether and how they're made. The reduction in office use, widespread adoption of virtual conferencing technology and zeroing-out of travel budgets change the equation. Sustainability is higher on the agenda, too.

"Yes, we know intuitively that sometimes you just need to meet in person, but can you sell . . .

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Author: Jay Campbell

Jay Campbell in 2004 created travel business newsletter The Beat, in 2006 co-founded Travel Procurement magazine and in 2010 integrated them with Business Travel News. He served as editorial director until 2013. Jay made his travel industry media debut in 1993 at the Air Travel Journal of Boston while earning his undergraduate degree in journalism at Boston University.
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