As Companies Get Creative With Pre-Trip Communications, Discovery Moves Guidance To The Front End With Shep

Businesses shouldn’t send travelers out in today’s world without proper guidance. Ideally, communications feature in the planning and booking process. They could be part and parcel of pre-trip approval and efforts to cajole corporate employees into using preferred managed travel booking channels.

Although it has not traveled since March due to the pandemic, media company Discovery Inc. is targeting Sept. 1 to implement software from Shep, a web browser extension that delivers . . .

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Jay Campbell

Author: Jay Campbell

Jay Campbell in 2004 created travel business newsletter The Beat, in 2006 co-founded Travel Procurement magazine and in 2010 integrated them with Business Travel News. He served as editorial director until 2013. Jay made his travel industry media debut in 1993 at the Air Travel Journal of Boston while earning his undergraduate degree in journalism at Boston University.
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