The biggest news coinciding with GBTA's convention this month was Southwest's decision to list or expand participation in global distribution systems run by Amadeus and Travelport. Too long in the making for many, the airline by mid-2020 for the first time will accommodate "industry-standard processes" in those GDSs. That includes the ability to book, change, cancel and modify reservations.
It's clear that Southwest saw an opportunity to grab and protect market share in the higher-yielding business travel sector.
AmTrav CEO Jeff Klee called the development a "huge win" for . . .