In light of American Airlines’ plan to move upwards of 40 percent of its fares to direct or NDC-enabled channels as of April, it’s worth re-examining one of the primary motivations: better tailoring products and services for flyers. As described by its developer, the International Air Transport Association, the NDC program enables “personalized service based…
Airline industry folks including a top consultant and tech provider saw American Airlines’ distribution strategy revealed Monday as progress. Corporate travel management company leaders? Not as much. “This AA announcement appears to remove current content, in the name of NDC, while also limiting other content, which brings confusion to the booking process,” according to a…
American Airlines on Monday told travel agencies that more than 40 percent of its existing content, as well as newly developed offers, would be accessible only through “modern” channels come April. It’s another component of AA’s new overarching revenue strategy that revamps some corporate travel traditions. Some buyers praised AA for taking the leap. It…
Amidst a remarkable repositioning of corporate travel strategy including the closure of AirPass and reduction of corporate discounts and agency incentives, American Airlines in October tightened up agency benefits related to its company-based loyalty program. “On October 3, 2022, the Business Extra system will begin excluding any unpublished fare tickets, including travel agency private fares, from…
American Airlines’ decision to wind down the 41-year-old AirPass prepaid program is a small piece of a grand strategy to alter relationships with the corporate travel community. AA during the past several weeks told corporate clients that it would reduce discounts and scrutinize underperforming accounts, according to people familiar with the company’s plans. The airline…
American Airlines is sunsetting its prepaid AirPass program and, according to sources, cutting corporate allocations for ConciergeKey, the invite-only top level of its loyalty program. American gave no rationale for its decision regarding AirPass, a program that began in the 1980s and started adding corporate-level members in the 1990s. “Beginning Nov. 30, the AirPass program…
On airline tickets using corporate negotiated airfares, travel agents and booking tools typically include tour codes to identify bookings as coming from a particular travel agency, corporate TMC or airline corporate client. When these codes are wrong or missing, there may be financial ramifications or an impact on traveler benefits. Corporate travel buyers speaking during…
End of content
End of content
