New York — From the “you probably can’t do this because you’re not Google” department, Google has built a proprietary hotel booking application. It highlights both negotiated and market rates as part of Google’s unique travel spending program. It’s backed with centralized payment that means travelers don’t have to fiddle with card numbers when booking. And Google is looking… Read More »
Google revealed plans to shut down on April 10, 2018 the API for a light version of its shopping and faring service. Acquired by Google half-a-dozen years ago, ITA Software’s advanced pricing and shopping capabilities had become a go-to alternative to similar global distribution system functionality. Its standard QPX product is used by a number of travel providers including… Read More »
Google’s travel program has been closely watched for the better part of a decade. It helped vault “open booking” into industry vernacular. Capturing data when travelers book what and how they want — within some price guidelines — may be an attractive idea for some program managers at other organizations. But all these years later, very few big… Read More »