Automation Breathes New Life Into Traveler Incentive Programs

By | December 9, 2014

Well before gamification became a corporate travel buzzword, companies had straightforward ways to reward travelers for booking cheaper flights. Traveler incentive programs that share savings with those who book coach airfare when business class is acceptable are challenging but not uncommon.

Now, a variation on the concept appeals to companies without robust travel-management programs and policies. Point-of-sale price benchmarks guide travelers who may not know if they're getting a reasonable price, especially if they're permitted to book in the open market. To favor frugal choices . . .

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