United Trying To One-Up Delta On Performance Guarantees

[UPDATE, Jan. 19, 2017: United for this year added baggage handling and carbon emissions to its performance guarantee for corporate clients. Delta also now includes baggage handling in its service commitment but United said its environmental component is an industry first. If United's 2017 carbon emissions per available seat mile isn't lower than both American's and Delta's, it will pay corporate accounts based on their individual United carbon footprints. United is using data reported by each airline's Carbon Disclosure Project response or CSR report. For 2015, United said its carbon dioxide equivalent . . .

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Author: David Jonas

David Jonas in 2006 co-founded business media firm ProMedia.travel after ten years as a journalist with Business Travel News. David rejoined BTN in 2010 as executive editor when its parent company acquired ProMedia, and in 2014 co-created The Company Dime. David has a bachelor's degree in communications from Cornell University.