Denver — Artificial intelligence could propel travel management past other disciplines on service innovation. According to experts, this is because of its data and people.
American Express Global Business Travel's Evan Konwiser said business travel firms have the info to make AI useful. Others don't. Among these data are user profiles, history, preferences and loyalty. Content, rates and negotiated contracts play a part. Big data concepts manage the interplay. Konwiser said all this will "drive incredible innovation in our space."
He argued corporate travel providers and clients are well-positioned to take on the "Herculean" challenge. Co . . .