[UPDATE, May 9 2016: Hyatt reversed course on GDS participation for member rates.]

Like two of its rivals before, Hyatt Hotels on Monday announced a marketing and rate program specifically for loyalty program members. The companies are attempting to neutralize online travel agencies. However, unlike Hilton and Marriott, Hyatt's discounted rates of "up to 10 percent" off for Gold Passport members are not available in global distribution systems. Hyatt suggests travel agents go to its website to book the rates.

This breaks bunches of managed-travel . . .

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