Explainer: IATA’s New Distribution Capability

By | May 13, 2016

The International Air Transport Association's New Distribution Capability has been in the making for about five years and many still don't get it. Depending on your interpretation and where you sit, it's either a promising or unsettling development for business travel distribution.

NDC is neither a new airline reservations system nor a massive database of traveler information. It's not meant to remove distributors from the chain. It doesn't represent a brand new airline pricing strategy. Rather, NDC is a standard. It . . .

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Author: David Jonas

David Jonas in 2006 co-founded business media firm ProMedia.travel after ten years as a journalist with Business Travel News. David rejoined BTN in 2010 as executive editor when its parent company acquired ProMedia, and in 2014 co-created The Company Dime. David has a bachelor’s degree in communications from Cornell University.