Squabbling Some, Online Booking Tool Providers Address Negative Perception

New York - More than 20 years since their invention, corporate online booking tools don't generate much respect. Executives with three of them last month channeled the notion during a panel discussion that mixed updates on development priorities with good-natured ribbing.

Representatives of market leader Concur, reinvented Deem and North America newbie Amadeus Cytric touched on familiar issues like system reliability, the value of travel and expense integration and efforts to achieve a consumer-like user experience. They also highlighted new concepts like "situational policy awareness."

Speaking at World Travel Inc.'s symposium here last month, 

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Author: David Jonas

David Jonas in 2006 co-founded business media firm ProMedia.travel after ten years as a journalist with Business Travel News. David rejoined BTN in 2010 as executive editor when its parent company acquired ProMedia, and in 2014 co-created The Company Dime. David has a bachelor's degree in communications from Cornell University.