Lessons In Travel Globalization: Be Sensitive, Modest And Mature — But Firm

When Amway global sourcing manager Guy Langenburg attempted to gather data for global travel management consolidation, some local managers and suppliers hid it from him. No, really. They acted like children.

It's far from the first illustration of what corporate travel educators have been saying for years about globalization projects. You need to know your company. You need stakeholders on your side. Learn the local nuances. And, yes, take the high road above the nonsense.

Former global travel manager Norma Rohrbach, of Areka Consulting, giggled at the Amway anecdote as if to say, "Been there, done that." Her best . . .

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Author: Jay Campbell

Jay Campbell in 2004 created travel business newsletter The Beat, in 2006 co-founded Travel Procurement magazine and in 2010 integrated them with Business Travel News. He served as editorial director until 2013. Jay made his travel industry media debut in 1993 at the Air Travel Journal of Boston while earning his undergraduate degree in journalism at Boston University.