Rewards For Policy Compliance Are A Bad Idea, Says Rewards Program Provider

Nearly one in four corporate travel managers polled in August and September said their companies offered incentives or rewards for in-policy bookings. Perhaps it's counterintuitive, but the head of a leading corporate travel rewards system called that "ridiculous."

"That's way too high," said Rocketrip founder and CEO Dan Ruch during a Thursday evening panel discussion about corporate travel policy hosted by DataArt. "Policy is what people should follow. You don't get rewarded for what you should be doing. That's not the point of incentives. Sales commissions get exciting not when you achieve your goal; they . . .

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Author: Jay Campbell

Jay Campbell in 2004 created travel business newsletter The Beat, in 2006 co-founded Travel Procurement magazine and in 2010 integrated them with Business Travel News. He served as editorial director until 2013. Jay made his travel industry media debut in 1993 at the Air Travel Journal of Boston while earning his undergraduate degree in journalism at Boston University.