‘Book Direct’ Perception Challenge Trumps Rate Access Problems

Most of the recently announced members-only rates from major hotel chains are available in managed travel channels, but that's not the whole point. Business travelers may still think they can get better rates elsewhere.

Absent strong policies related to hotel bookings, travel managers need to wield all the communication and engagement tools at their disposal to educate employees about what's in their . . .

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Author: Jay Campbell

Jay Campbell in 2004 created travel business newsletter The Beat, in 2006 co-founded Travel Procurement magazine and in 2010 integrated them with Business Travel News. He served as editorial director until 2013. Jay made his travel industry media debut in 1993 at the Air Travel Journal of Boston while earning his undergraduate degree in journalism at Boston University.