Sabre Builds ‘Revenue Maximization Tools,’ Wins Over Flight Centre

[UPDATE, Feb. 8, 2017: Sabre CFO Rick Simonson on Feb. 7 told investors that the Flight Centre contract would add $80 million in incremental revenue for a total run rate of $100 million expected during 2018.]

Sabre expects meaningful share gains starting next year from a new contract with a big Asia/Pacific travel agency. It appears to be Flight Centre. To win the company's sizable Australia and New Zealand business, Sabre purpose-built new agent desktop functionality that it also will offer to other users.

Industry media and analysts reported that Flight Centre

Author: David Jonas

David Jonas in 2006 co-founded business media firm ProMedia.travel after ten years as a journalist with Business Travel News. David rejoined BTN in 2010 as executive editor when its parent company acquired ProMedia, and in 2014 co-created The Company Dime. David has a bachelor's degree in communications from Cornell University.