Search Results for: ROI

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Sabre President Kurt Ekert: ‘We Want GetThere To Be A Showcase’ For NDC

The Company Dime co-founder Jay Campbell on Friday interviewed Sabre president Kurt Ekert by videoconference. Among other issues, Ekert talked about a starring role for Sabre’s GetThere corporate booking tool, hope for near-term adoption of the New Distribution Capability, an “arms race”…

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As Hopper Spawns Flexibility And Price Protections, Corporate Booking Tech Is On The Way

Apparently Hopper is building a corporate online booking tool. Marketing materials suggest B2B clients can “offer an end-to-end OBT that leverages Hopper’s technology, supply and design.” Scores of job openings describe a new corporate travel team that would “make Hopper’s consumer booking…

IATA: Of Every 200 Indirect Airline Bookings, Less Than One Uses NDC For Corporate Travel

Ten years after the International Air Transport Association introduced its New Distribution Capability standards for web-based protocols to sell airline products, corporate travel bookings using those protocols remain a drop in the bucket.  Including leisure bookings, NDC’s penetration of indirect distribution for…

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McKinsey Challenges Airlines To Make Corporate Discount Programs Worthwhile

To engender loyalty, improve client performance and ensure that deals with corporate accounts generate incremental value, airlines need better data and new thinking on tailored discounts and service add-ons, according to McKinsey.  As it is, some airlines “struggle to quantify” the impact…

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